Rosetta Stone

They have a unique speech recognition tech that other language learning site, for example, Duolingo doesn't have. 

We correct your mistake before you become a complete joke to everyone.

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Extended product - Tech idea

A function that would be built within Alexa.

"Alexa, let's start a Rosetta Stone session."

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"Alexa, remind me to buy a new pant"

"Do you mean plant?"

Environmental

We’ll place fake signs around London to catch people’s attention. As more mistakes are shared, more eyes will see them.

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